New comic publisher, Ignition Press, made the last-minute decision to launch with a pop-up event at SDCC 2025. With a month and a half to plan and a beautiful venue on 6th street, we brought their visition of a modular space to life. From the daytime public-facing activation featuring signings and retail to invite-only nighttime events including a burlesque show and industry party, we helped elevate and execute this event from start to finish.