Wrangler approached us to design and build a one-of-a-kind retail and bar experience for Stagecoach Music Festival in Indio, California. Using a custom combination of truss, tents, and structural framework, we created a welcoming destination where guests could shop, customize their denim with branded embellishments, enjoy a drink, and connect with some of their favorite country artists.

The space was a hit with both fans and the Wrangler team and was built to perform as well as it looked, standing strong against whatever desert weather Mother Nature had in store.